Who
Northbuild
Where
Toowoomba, Australia
What
Operating throughout Queensland and Papua New Guinea, Northbuild provides access to comprehensive construction services across many industries.
Specifications
With over three decades in the business, Northbuild came to CoBright seeking a web development partner with the capacity to reflect their sterling reputation within the construction industry.
The Challenge
Northbuild Construction recognised their need for a new, modern website. They needed a platform to better represent their expertise in commercial construction, while clearly outline their service offerings.
Completing projects across both Queensland and Papua New Guinea, Northbuild’s content needed both updates and expansion. There was a significant gap in the details available on their Papua New Guinea operations, which limited their ability to connect with clients in that region.
CoBright needed to develop a refreshed platform to accurately showcase Northbuild’s capabilities, providing a complete view of their reach and expertise.
The Solution
CoBright collaborated closely with Northbuild’s management team to understand their services and the level of client support offered throughout every project. This consultation informed our Toowoomba based content specialists, who then wrote SEO-optimised sections to communicate the business’s expertise.
Our design team assembled a poised, minimalist aesthetic that acted as a gallery for Northbuild’s project photography. This showcased the superb quality, composition, and craftsmanship of their work.
To paint a better picture of Northbuild’s regional operations, we designed a dedicated Papua New Guinea location page. This design choice enhances the site’s SEO performance, and creates a landing page for future PNG-focused marketing.
Another standout feature took shape in a custom-made banner, spotlighting significant past achievements. This honour roll includes several well-known buildings including the Rowes Building, Soldier’s Memorial Hall, and parts of the Toowoomba Grammar School campus.
The Outcome
Northbuild now has a sophisticated, scalable website that represents their exceptional work standard, celebrating over 30 years of work in the commercial construction space.
Hosted on CoBright’s robust Cloud infrastructure, the website maintains a high level of security and performance. It also offers Northbuild peace of mind if they decide to expand or pivot their digital presence in future.
CoBright’s web development team prioritised a functional design alongside a strong visual appeal. Northbuild now has an easily manageable system, helping their system team to easily update and expand content as necessary. This digital asset is future-proof, brand aligned, and supports the operational goals.
Based in Toowoomba and looking for a specialist website team?
Get in touch today!
